Can ChatGPT kill Google browser?
Last month, all alarms went off at Google's headquarters.
Even the New York Times devoted an entire article to this. According to them, “Code Red” has exploded into the highest structures of the company.
Google is scared, very scared.
Reason? Artificial intelligence has recently taken a giant leap that could jeopardize Google's core business of search.
The question then is inevitable.
Can we soon see the death of one of the so-called "trillion dollar companies" and with it the collapse of entire industries like SEO, SERPs and ultimately marketing? digital?
Google, the first Internet monopoly, was very revealing
Google is currently valued at $1.13 trillion.
That's one and twelve zeros. But what's even crazier is that Google is, in November 2021, a nearly $2 trillion company.
It was a terrible drop, but it still allowed them to become the fourth largest company in the world by market capitalization.
Of course, so huge, everyone imagines his income is also huge, right?
$256 billion in revenue in 2021. Not bad. But how much is that?
For reference, more than Portugal's total projected GDP for 2022.
In other words, Google's revenue in 2021 is greater than the revenue Portugal could generate, as a country, in an entire year.
Looking at these numbers, one can't help but be surprised at Google's insane valuation.
Or should we? Truth be told, Google's business model has a downside.
Diversification is not Google's forte
There's no denying that Google has impressive numbers.
As a more visual representation, let's take a look at the following monograph:
Google revenue breakdown by revenue stream
Alphabetical quarterly results. The source:
visualcapitalist.com
If we check Google's quarterly results for Google in June 2022, Google made $69.7 billion in revenue.
Almost as impressive as their final profit, $16 billion, or a profit margin of 23%. That's a huge number, considering how much loss Amazon, one of the other big companies, actually lost this quarter.
It all sounds great and awesome, doesn't it?
However, if you look closely, something is strange.
Or at least it can be improved.
Of the 70 billion in revenue, 41 billion, or nearly 60%, came from a single source, advertising on the Search Network, an industry in which Google holds about 92% of the market. And the problem is it's this market that AI has the potential to disrupt forever.
But how?
Transformer AI model. But what is this?
Small hint, these are not killer robots like in the movies. ChatGPT and what's coming
You must have heard or read a lot about ChatGPT lately.
Like, painfully, a lot.
But understandably, the technology is amazing.
ChatGPT in 30 seconds
For those who don't know, OpenAI, a non-profit organization founded by Elon Musk and Sam Altman, among others, has released the latest version of its chatbot, ChatGPT, powered by a language model. largest transformer language ever assembled, GPT-3.5, with over $175 billion in specs.
In case you're wondering, a chatbot is a robot that you can talk to. In fact, you've probably talked to a lot of people lately, especially when interacting with call centers, insurance companies… and pretty much any customer service you can find. nowadays.
Seriously, these chatbots are pretty annoying and very limited.
But this one is not.
You can say it is the same animal but a completely different animal, but to me it is also a completely different animal.
ChatGPT can, among other things, answer almost any question with extremely eloquent answers, code whatever you want in various programming languages, write brand new stories before bed, debug your own code, etc. It is so impressive that some have claimed that it could be the first intelligent and sentient AI model.
Short answer, damn no.
The problem with this statement is that people confuse high predictability with sensitivity.
A beast of probability
GPT, like any other neural network, is a probabilistic beast; he can predict with an amazing success rate the next good thing
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